As a little girl, Claudia Geiser had already discovered her passion for sewing, needlework and drawing. After getting a degree in hotel management, she initially had little time to implement her creative ideas. Later however, she designed and tailored much of her own wardrobe.
Shortly before the birth of her first daughter, she began to design lovingly detailed, high quality, colorful sewing ideas for children. In addition, she founded her own company through which she markets her designs as packaged material or instructional guides in an online shop.
Meanwhile, several of the company's pieces are made according to the wishes of her two daughters. The designs are made for children's small hands. Claudia Geiser also publishes her ideas and tips in professional journals. She regularly writes articles for magazines such as "Patchwork Special" and "Patchwork Magazine"