Dave's BERNINA to also host Kay Hickman embroidery demonstration that day. Both events to take place at the Utah Valley Convention Center

BERNINA of America, the premier manufacturer of sewing, embroidery and quilting machines, is pleased to announce that Hanspeter Ueltschi, fourth-generation owner of BERNINA International, will be hosted by Dave's BERNINA on Monday, November 4. Mr. Ueltschi will meet guests and autograph BERNINA sewing machines and owner manuals from 9:30 a.m. to 12:30 p.m. at the Utah Valley Convention Center, located at 220 W. Center St. in Provo, Utah. During that time, attendees can also see demonstrations of BERNINA machines and accessories, and have a chance to win door prizes. Additionally, a drawing will be held to win a BERNINA 560 machine, BERNINA CutWorks software and $300 in embroidery designs from BERNINA Embroidery Design Studio. Mr. Ueltschi's visit, the product demonstrations, giveaways and the drawing are being sponsored by Dave's BERNINA, a BERNINA Dealer with two locations in Provo and St. George.

Dave's BERNINA is also hosting a free machine embroidery lecture and demonstration at the convention center by BERNINA Educator Kay Hickman from 1:30 to 4:30 p.m. Ms. Hickman's lecture/demo will center on the virtual programs currently available for machine embroidery. Anyone who is interested in attending is asked to register by calling or visiting either of the Dealer's stores: 268 W. Center St. in Provo, (801)374-5520, or 691 E. St. George Blvd. in St. George, (435-656-1498).

Kay Hickman is the coordinator for the All About ME (Machine Embroidery) Club, and teaches seminars and classes throughout the United States. She was previously the Director of Education at Oklahoma Embroidery Supply & Design and has been with OESD / BERNINA for 10 years.

Dave's BERNINA is a family owned and operated BERNINA-exclusive Dealer providing top-quality service to area residents. The Dealer sells BERNINA sewing machines and software, and also provides a variety of sewing, embroidery and quilting classes for people of all skill levels. For more information on the Dave's BERNINA, please visit

Founded in Switzerland more than 100 years ago, BERNINA is the world's premier manufacturer with a proven reputation for offering state-of-the-art sewing and embroidery systems, sergers and embroidery software. BERNINA's leadership is marked by an impressive number of industry leaders, influencers and artisans who chose to partner with the company. BERNINA products are sold in the United States through a network of approximately 450 fully trained independent dealerships. In 2008, the company introduced the revolutionary BERNINA 830, a machine designed to change the home sewing industry. To learn more, visit or call (630)978-2500.